Top 5 Drawing & Coloring Apps Performance in Latin America Q4 2021

In the fourth quarter of 2021, the top 5 drawing and coloring applications on a unified platform in Latin America showcased varying performance metrics. Here’s a closer look at their weekly downloads, revenue, and active users trends.

Phone Case DIY saw significant growth in weekly downloads, starting at approximately 273K at the beginning of October and peaking at about 1.1M by the end of December. The active user base also expanded from around 1.3M to nearly 2.8M during the same period.

Happy Color by Numbers Game maintained consistent weekly downloads, fluctuating between 340K and 430K. The weekly revenue was relatively stable, averaging around $300, with slight variations each week. Active users increased from about 2.4M at the start of October to over 2.7M by the end of December.

Paint by Number Coloring Game experienced a gradual decline in weekly downloads, starting at 313K in late September and ending at 245K in late December. Weekly revenue showed a slight decrease from $277 to $225 over the quarter. Active users followed a similar trend, decreasing from approximately 1.9M to 1.7M.

DIY Keyboard 3D had a remarkable surge in weekly downloads after its release, starting with just 11 downloads in mid-November and skyrocketing to over 1.1M by the end of December. Active users also saw a substantial increase, reaching about 1.3M by the end of the quarter.

Drawing Games: Draw & Color showed steady weekly downloads, fluctuating between 37K and 257K throughout the quarter. The active user base grew from around 72K at the end of September to over 203K by the end of December.

These insights are based on data from Sensor Tower, and more detailed analytics can be found on their platform.